Check-in on the Checkoff: The Iowa Corn Cy-Hawk Series is a Win for All
By: Paul Gieselman
Paul Gieselman is a farmer from Morning Sun, Iowa, and serves as the Iowa Corn Promotion Board (ICPB) President and on the Grassroots Network, Membership & Checkoff Committee.
For Iowans, the Iowa Corn Cy-Hawk Series remains a spirited rivalry that unites Hawkeye and Cyclone fans every year. For corn farmers, it’s a platform to spotlight the 4,000-plus uses for corn and the vital role our crop plays in Iowa’s economy.
With more than 70% of Iowans tuning in, the Series reaches thousands with messages about Unleaded 88 and corn-fed meats that power our tailgates and features the Iowa farmers that grow our state’s leading crop, corn!
Farming in Iowa is rooted in stewardship and family values. The Iowa Corn Cy-Hawk Series connects farmers and consumers, giving us a chance to share what we do on our farms and with the acres of corn grown here in Iowa.
We’re also providing a visit to the farm for athletes to connect with farmers and ask questions to learn more directly from the farmer. Our video series, Iowa Corn Convos, lets fans follow their favorite players as they visit farms across Iowa and connect with them in a new way.
Every year, the partnership grows stronger. Whether you cheer for the Hawkeyes or Cyclones, we all want the best for Iowa and a sustainable future for the next generations.
To learn more, visit iowacorn.org.
Thank you,
Paul Gieslman
Iowa Corn Promotion Board President